It's 3 years ago this week that the unimaginable happened. A new virus swept the world, tens of thousands were dying, and suddenly we were in 'lockdown' with everything closed.
The shock and worry for everyone, but particularly for us self-employed small business owners, and particularly those running in-person classes and events. How could our business survive? How would we make money?
I was in a very unique position to help...
I had a long corporate career in technology and training, then I escaped the rat race and set up my own online business in 2010. I’ve provided online marketing services then brought my training course creation experience back into my business. As a freelancer, I created many 'techy' online training courses for global freelancer training organisation Freelance University and was also one of their team of mentors.
Through my hobby of textile art and embroidery I founded Stitchery Stories textile art podcast in 2017 where I interview textile artists about their art, business, creative life etc. It's globally popular, and an 'accidental' audience.
And so 3 years ago as the pandemic decimated my creative audience's businesses as in-person classes were cancelled, I was in great demand.
Local business owners, textile artists, my podcast audience, all kept asking me if i knew anyone who could help them create an online course! DOH! that was me, but no-one knew that!
Finally I brought together my techy training skills, online business experience and my accidental audience. I started teaching textile artists how to create an online course. Oh yes, and I was also busy teaching how to use Zoom 🙂 That was the start of my online course business.
Things evolve, and under the title of 'Crafty Course Profit Booster' I am developing a deeper niche.
I will teach creative people how to create a profitable online on-demand version of their popular in-person art & craft classes. A unique, fast, practical 'get it done' focus.